SCN Speakers

Lois Banta


Lois Banta is COO of eAssist Dental Billing. Lois has over 45 years of dental experience and speaks nationally and internationally. She is the owner and CEO of The Speaking Consulting Network, and a member of The Academy of Dental Management Consultants (ADMC), The American Academy of Dental Office Managers (AADOM) and The American Academy of Dental Practice (AADP). She received the prestigious Lifetime Achievement Award at the 2016 AADOM conference and was listed as one of the Top 25 Women in Dentistry. In 2021, Lois also received the prestigious Gordon J. Christensen Lecturer Recognition award, presented at the annual Chicago Dental Society 2021 Conference.

Ross Bernstein


The best-selling author of nearly 50 sports books, Ross Bernstein is an award-winning peak performance hall of fame business speaker who’s keynoted conferences for Fortune 500 companies on all seven continents and has been featured on CNN, ESPN, Fox News, and “CBS This Morning,” as well as in the Wall Street Journal, New York Times and USA Today.

Ross’ program is all about the DNA of what makes champions in sports so unique and how that relates to business. It’s based on a series of books he wrote in which he was able to interview more than 1,000 professional athletes and coaches that all had one thing in common — they were all members of championship teams. In his research he concluded that the same metrics and characteristics that were common among champions in sports, were also common among peak performers in business. There are reasons certain teams win consistently, whereas others don’t… and Ross explains why. It’s based largely on the “Good to Great” concept of how the best companies are able to separate themselves from the rest of the pack through servant leadership, by creating a culture of excellence, by developing deeper relationships, and by giving extraordinary customer service. Ross weaves sports stories, about the DNA of champions, along with stories of companies who he has worked with around the world — and shares best practice ideas on ways to overcome disruption, while ultimately building stronger relationships. At the core of his message is the simple fact that we like to do business with people who we trust, who we like, and who just “get it” — CHAMPIONS.

Katherine Eitel Belt


Katherine Eitel Belt is Dentistry’s Unscripted Communications Coach!  International speaker, author, and coach, Katherine’s best known for helping professionals navigate courageous conversations with clients, co-workers, and audiences.  Whether from the treatment room, boardroom, or stage, Katherine’s clients love her simple yet powerful formulas for delivering clear and inspirational messages.  Her company, LionSpeak, uses a proprietary tool, The Lioness Principle, to help practices achieve extraordinary results by leveraging their ability to communicate with greater impact. Spotlight-On-Speaking champion, member of National Speaker’s Association, Speaking Consulting Network, Academy of Dental Management Consultants (past president), Dental Business Institute faculty, Linda Miles Spirit Award recipient.

Kevin Henry


With 16 years in the dental publishing industry, Kevin is the former group editorial director for UBM Medica’s dental division, consisting of: Dental Products Report, Modern Dental Assistant, Dental Practice Management, Digital Esthetics, Modern Hygienist, Modern Dental Business, and more. He was named as one of the top five influential voices in the industry on Twitter (@kgh23).

In Kevin’s former life, he was a public relations director for NAIA, a national small college sports organization. He is currently a beat writer for the Colorado Rockies and the Denver Nuggets. Living in Colorado, Kevin loves to be outdoors whether it be hiking, skiing or white water rafting.

Cathy Jameson


Cathy Jameson is the founder of Jameson Management, an international dental management, marketing and hygiene coaching firm.  The Jameson Method of Management, developed by Cathy, offers proven management and marketing systems for helping organizations improve their workflow and efficiency in a positive, forward thinking culture.  Cathy earned a bachelor’s degree in Education from the University of Nebraska at Omaha and then a Master’s Degree in psychology from Goddard College.  She received her doctorate from Walden University.

Cathy has been named one of the Top 25 Women in Dentistry as well as being the recipient of the second Lifetime Achievement Award from the American Association of Dental Office Managers in 2014.  Cathy has been named a Leader in CE by Dentistry Today multiple times, most recently in 2020.

She considers herself a life- long learner and encourages those around her to be in a constant state of study, growth and action.  She is the author of several books, including her latest title, the third edition of Collect What You Produce. 

Wayne Kerr


Dr. Kerr earned Mastership in the Academy of General Dentistry, and was honored by the Academy in 2011 with its presentation of the Life Long Learning and Service Recognition Award. He has also been awarded Fellowship in both the American and International Colleges of Dentistry, as well as the Pierre Fauchard Academy. Additionally, he is a member of the Hinman Dental Society, an Honored Fellow of the Georgia Dental Association, and an Adjunct Associate Professor for the University of Alabama’s School of Dentistry in Birmingham. He has been recognized by state and local organizations as Dentist of the Year, Small Business Person of the Year, and Citizen and Professional of the Year.

Dr. Kerr has been a Field Evaluator for CR Foundation since 1992. He established a clinic for free dental and medical care in 1994, and continues to lecture to senior dental hygiene students in preparation for their national board exam.

Genevieve Poppe


Many dental practices struggle to implement the necessary change to achieve the results they are looking for. Genevieve Poppe has a unique understanding of what it takes to help dentists achieve their practice vision. Her experience as an owner and manager of a seven-practice affiliate group refined Genevieve’s process and approach to practice growth and management. Her ability to develop strong dental teams with excellent patient connection and communication skills keeps her in high demand.

From dental assistant to practice owner, Genevieve brings a unique perspective and real-world experience in all aspects of dentistry. Prior to speaking and consulting, Genevieve co-founded an affiliate group where she architected and facilitated numerous practice acquisitions and transitions. From practice startup to transition, Genevieve has the skills and knowledge to implement systems for business and team success. As a speaker and consultant, clients and teams find Genevieve relatable and knowledgeable. Her presentations are engaging, relevant, and meaty with immediately applicable content.

Penny Reed


Penny Reed is a coach, speaker, and author of the bestselling book Growing Your Dental Business. She is the Chief Strategy Officer for eAssist and Director of Educational Platforms. Ms. Reed is the founder of the Dental Coaching Institute and works with dentists who want to raise the bar on their performance and create an office culture where the entire team looks forward to coming to work every day. In addition, she coaches dentists and team leaders on implementing systems and standards that drive consistent and predictable revenues. Ms. Reed has 27 years of experience in dentistry. In addition, she has worked as a trainer with companies founded by Dale Carnegie as well as Tony Robbins. Penny is also a certified behavioral consultant through The Institute for Motivational Living. Penny has received the Leaders in Dental Consulting designation from Dentistry Today from 2007 to present. She is a member of ADMC, SCN, and a speaker/consultant member of AADOM.

Ryan Vet


Ryan Vet is an innovative leader, entrepreneur and author. He has presented to audiences around the globe on four different continents on leadership, marketing and millennials. Ryan’s experiences range from start-ups to well-established multi-national, Fortune 500s. He has been featured in countless publications (USA Today, Forbes, Financial Times, NBC, CBS, ABC and more) for his entrepreneurial endeavors and has been inducted as an official member into the exclusive Forbes Communication Council. In 2019 he authored the book Cracking the Millennial Code which topped best-selling charts. As an experiential marketing and branding consultant Ryan has worked companies from start-ups to iconic household brands including Samsung, Warner Brothers, Bing and more. He has studied business, marketing and change management at leading institutions including Harvard Business School, Elon University and Cornell University. He led the growth of a dental anesthetic company, Anutra Medical, leading it to be the most awarded dental anesthetic of all time. He went on to found Boon, a dental staffing and software company in 2018 which was later acquired by Incolo. In addition, Ryan hosts The Dental Experience Podcast.  At the core, Ryan is passionate about helping audiences create positive changes in the lives of those with whom they interact.  Ryan and Jessica currently live Downtown Durham, NC. Jessica, is a practicing dentist in North Carolina. They have one son, Braeden, who was born in November 2019.

Rachel Wall


As founder of Inspired Hygiene, Rachel and the Inspired Hygiene teamwork with dental teams to improve their hygiene services and systems while increasing profitability. Rachel draws from nearly 30 years of experience as a hygiene profitability coach, clinical hygienist and practice administrator to deliver to-the-point interactive workshops and coaching programs. She has spoken for numerous groups and events, including the Yankee Dental Congress, ADA and the Hinman. Rachel has written for, and been featured in, numerous industry journals including Dentistry Today, Dental Entrepreneur, Progressive Dentist, RDH, and AADOM’s Observer. She is a past recipient of the Dental Excellence Award from for “Most Effective Dental Hygienist Educator” and has been named one of the Top 25 Women in Dentistry by Dental Products Report. If you’re interested in learning more about the potential of YOUR hygiene department email her at [email protected] to set up a complimentary strategy session.

Dana Watson


Dana is a Fellow of AADOM, and a member of the Academy of Dental Managers & Consultants, and the Speaking & Consulting Network.  After teaching high school science for ten years, Dana has been working in dental management for over fifteen years.  Dana is a speaker, teacher, and coach. She is also a certified trainer for the Five Voices of Leadership. Dana enjoys teaching foundations of excellence for the dental team and also enjoys building leaders and liaisons within the dental practice. Dana is still an active practice manager of her husband’s practice in Nashville, Tennessee.

Kate Willeford


Kate Willeford, CPA is the owner of the Willeford Group, a firm that uses a very different, multi-disciplinary approach to accounting and profitability consulting focused specifically on creating a substantial impact on the quality of life and income of select, entrepreneurial dentists. Kate is passionate about building quality of life success stories by teaching dentists how to keep what they make: increase profit, reduce taxes, and unlock their numbers.

Her unique approach helps dentists define and reach their goals of improved quality of life and the income needed to support it!  She is the Vice President of the Academy of Dental CPAs, an organization that represents over 9,000 dentists nationwide, In addition, she is a member of the Academy of Dental Management Consultants, the Speaking and Consulting Network and a contributing author for Dental Economics and many other publications. 

Rita Zamora

Speaker – Host

Rita Zamora is author of the book Get Found, Get Liked, Get Patients – Making the Most of Social Media. She is an international speaker and owner of Rita Zamora Connections, a social media marketing agency. Since 2008 she and her team have offered highly customized “done for you”, as well as “done with you”, social media marketing services for dental professionals across the country. Rita served as a Contributing Faculty Member on the topic of marketing for the American Dental Association Center for Success Certificate Program. She graduated magna cum laude from the University of Colorado with a bachelor’s degree in business and marketing. With over 20 years’ experience in the business of dentistry, she also brings a solid understanding of the dental world to the table.

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